During COVID, as museums took their institutions online, event programming became a viable space to adapt to new monetization paths and presented potential new business practices. After we published our research into how the pandemic affected and shaped museum website visitation, colleagues in the museum technology field (shoutout MCN!) Read more
The Museum Computer Network (MCN) is a US-based non-profit organization for professionals with an interest in the use of computer technology for museums. In 2022 we performed qualitative consumer sentiment analysis research for the association of museum technology professionals, Museum Computer Network (MCN). We employed focus groups and individual interviews to produce a report that informed the MCN board’s deliberations on strategic direction.
I spoke with journalist Alexander Panetta of CBC News for a story on museums’ use of technology during the pandemic:
Despite this historic opportunity for online learning, with hundreds of millions of people locked out of public spaces, [Spellerberg] says traffic to museum websites plummeted last year. Read more
Since COVID-19 first hit, I have been conducting a cross-institutional research study about the effects of shelter-in-place on museum website visitation. Researcher Grace Poole and I have been working hard over the past several months to analyze the pandemic’s impact across the sector’s digital activity. Read more
We are living through history. Around the world, the COVID-19 pandemic is reshaping society. When Americans began practicing “social distancing” and following orders to shelter-in-place, museums and cultural organizations moved quickly to cease public visitation. But even as our institutions closed their physical doors, we have opened digital windows. Read more
I'm involved in three presentations at this year's MCN conference: "Proud to be Flesh: Cultural Spaces After the Internet," which will be a conversation between museum technologists and local artists; "Understanding our audiences," about the Whitney’s Website Visitor Survey and its broader context; and "Emotion, Intimacy and Space," about designing and developing the Clyfford Still Museum’s In-Gallery Video Kiosk System.
The Journal of Digital & Social Media Marketing is
the major peer-reviewed, professional journal for all those involved in the marketing of products or services using digital channels. Its overriding goal is to provide an authoritative, practitioner-focused forum to support the professional development of all those working in, or entering, the field. Read more
In 2017 I presented at two WordCamps: DC with Desi González, and Austin with Zack Rothauser.
Here’s how we described the DC talk:
In May 2017, The Andy Warhol Museum in Pittsburgh, PA rolled out a redesigned website, built on on WordPress. Read more
I’ll be in Toronto presenting at LIFT and the Directors Guild of Canada this October. The first is focused on getting individual artists and filmmakers up-and-running online, with a website and social media accounts. The second is for professionals working with community and arts organizations, helping them focus their communication strategies for maximum relevance. Read more
Museum Computer Network is
a membership-based professional association that provides a space for museum professionals to connect, share resources and best practices, develop their careers, and advance digital transformation in museums. Hosted every year since 1968, MCN’s Annual Conference draws over 600 cultural heritage professionals from museums, historic sites and visitor attractions in North America and beyond. Read more
I had the honor of presenting an introduction to the National Museum Website Visitor Motivation Survey project at the 2016 Museums and the Web conference in Los Angeles. I shared this honor with my project co-leader, Sarah Wambold, Director of Digital Media at the Clyfford Still Museum. Read more
