Research

Museum Virtual Events in Charts

During COVID, as museums took their institutions online, event programming became a viable space to adapt to new monetization paths and presented potential new business practices. After we published our research into how the pandemic affected and shaped museum website visitation, colleagues in the museum technology field (shoutout MCN!) Read more

COVID-19 Museum Web Traffic Charts

I spoke with journalist Alexander Panetta of CBC News for a story on museums’ use of technology during the pandemic: Despite this historic opportunity for online learning, with hundreds of millions of people locked out of public spaces, [Spellerberg] says traffic to museum websites plummeted last year. Read more

Museum Digital COVID-19 Research at MCN 2020 Virtual Conference

Since COVID-19 first hit, I have been conducting a cross-institutional research study about the effects of shelter-in-place on museum website visitation. Researcher Grace Poole and I have been working hard over the past several months to analyze the pandemic’s impact across the sector’s digital activity. Read more

Call for Participants: Museum Digital COVID-19 Research Study

We are living through history. Around the world, the COVID-19 pandemic is reshaping society. When Americans began practicing “social distancing” and following orders to shelter-in-place, museums and cultural organizations moved quickly to cease public visitation. But even as our institutions closed their physical doors, we have opened digital windows. Read more

Presentation at WordCamp NYC 2018

Zack Rothauser and I will be heading to WordCamp NYC 2018 to give a presentation on the Clyfford Still Museum’s web-based touchscreen video platform.

Presentations at MCN 2018

I'm involved in three presentations at this year's MCN conference: "Proud to be Flesh: Cultural Spaces After the Internet," which will be a conversation between museum technologists and local artists; "Understanding our audiences," about the Whitney’s Website Visitor Survey and its broader context; and "Emotion, Intimacy and Space," about designing and developing the Clyfford Still Museum’s In-Gallery Video Kiosk System.

Article in the Journal of Digital & Social Media Marketing

The Journal of Digital & Social Media Marketing is the major peer-reviewed, professional journal for all those involved in the marketing of products or services using digital channels. Its overriding goal is to provide an authoritative, practitioner-focused forum to support the professional development of all those working in, or entering, the field. Read more

Workshops for Artists, Filmmakers and Community & Art Organizations

I’ll be in Toronto presenting at LIFT and the Directors Guild of Canada this October. The first is focused on getting individual artists and filmmakers up-and-running online, with a website and social media accounts. The second is for professionals working with community and arts organizations, helping them focus their communication strategies for maximum relevance. Read more

Presentation at MCN 2016: National Museum Website Visitor Motivation Survey

Museum Computer Network is a membership-based professional association that provides a space for museum professionals to connect, share resources and best practices, develop their careers, and advance digital transformation in museums. Hosted every year since 1968, MCN’s Annual Conference draws over 600 cultural heritage professionals from museums, historic sites and visitor attractions in North America and beyond. Read more

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